Briefcase is a an innovative tech firm allowing creative agencies better manage the complexity that comes with project work
To take an existing deck of information and demonstrate visually how Briefcase can provide solutions for all of the team involved in a creative business – from the CD to CFO. It was very important for the presentation not to be a technical presentation or a list of features.
We wanted the Prezi to tell the story of what makes a successful project and contrast it with the reality of how most projects are challenging. We used Prezi to travel through these scenarios and then reveal out to show the solution that Briefcase offers.